(Football news) Kerala Blasters FC have announced its association with the EXCHANGE22, a growing brand in the fantasy gaming ecosystem, as its main sponsor for the next season of the Hero Indian Super League (ISL). The EXCHANGE22 logo will be on the Right Chest of Kerala Blasters FC’s match and training kits.
EXCHANGE22, founded in 2019, is an Indian-based, first of its kind fantasy gaming platform with a virtual sports stock exchange. The app has a unique system that allows the user to merge sports and stock exchange operations. The platform allows the individual to trade players’ shares virtually with trading stocks of companies. The shares can be bought/sold/held according to the user. On their platform, the user can trade in single or multiple shares and receive returns easily.
“We are excited to welcome EXCHANGE22 into the Kerala Blasters family. From the outset, our goals have been mutually aligned at the heart of which lies a great willingness to bring more fun and innovative ways to engage with our beloved fans. I look forward to a long and fruitful association together,” said Nikhil Bhardwaj, Director, Kerala Blasters FC.
Bodhishatta Karfa, Director & Co-Founder of EXCHANGE22, said “Collaboration that happens from the heart between the two firms surely creates history and always finds the path of glory. Team EXCHANGE22 pays respect and honor to one of the best teams of the Indian Super League, Kerala Blasters FC. Just like Cricket, now Football is also trending among Indians. The tremendous Football skills of Kerala Blasters FC are appreciated all over India. We deeply believe EXCHANGE22's collaboration with Kerala Blasters FC will turn out to be magnificent.”