(Esports news) One of India’s first and leading talent management agencies Ebullient Gaming has tied up with AKEF for the influencer management mandate of SIGMA talent which has a monthly viewership of over 10 million. AKEF is one of the largest gaming communities in Kerala and started with the aim to provide gamers better exposure. AKEF not only provides support but goes beyond esports and looks into both talent and event management. In its partnership with Ebullient Gaming, they will focus on creating a robust ecosystem and leveraging brand value of gaming influencers with talent management services.
“We have a community made up of the gamers, by the gamers for the need in the gaming ecosystem. Ebullient Gaming, being a front-runner in the gaming talent management sector, will provide enormous opportunities for our hidden talents in Kerala to come to the limelight. With a common vision, we are entitled to give maximum support and act as a catalyst to bridge the gap between budding talents and brands. With this partnership, we aim to create national footprints for ourselves as well as our players and creators,” said Amal Arjun, Director of AKEF.
Led by Co-Founder and CEO Anirudh Nagpal and Aman Garg, co-founder and COO, Ebullient Gaming is an influencer marketing and management company aims to become an enabler for the growth of the esports and the gaming industry. Sharing the excitement on their latest partnership, Anirudh Nagpal, Co-Founder and CEO of Ebullient Gaming, said: “We have always strived to provide the best talent management services to our gaming influencers, helping them financially to succeed in their gaming career.
“Being an agency that excels in planning talent needs, an event arm, and a creative agency vertical that works with the biggest brands and talents in gaming, we are extremely delighted to have an exclusive association with AKEF and look forward to offering a stabilized career to big gaming talents from Sigma Gaming. With a common vision of helping gaming streamers to flourish and achieve greater traction in the ecosystem, this association will surely reach its ultimate fruition. The partnership will help AKEF to expand even more and we can explore deeper bonds in the southern part of India as an agency.”
“The Indian esports market is expected to triple in size by 2025, from Rs 250 crore today, to Rs 1,100 crore, representing a compounded annual growth rate of 46 percent, demonstrating how quickly esports is growing in India” added Aman Garg, Co-founder and COO, Ebullient Gaming.
More than 200 competitions have been conducted by AKEF across various games like Clash of Clans, FIFA, BGMI, Call of Duty and Pro Evolution Soccer. Krishna Narayan, who heads Brand Partnerships at Ebullient Gaming said, “This is going to be a fantastic collaboration. It will benefit both gaming companies and will create several prospects for future collaborations. Working on this project will be terrific.”
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