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Opraahfx executes influencer-led campaign for Samsung S25 Ultra, reaching over 200 Million

New Delhi, February 5, 2025: Opraahfx, India’s leading influencer marketing agency, has once again set a new industry standard by executing one of the country’s most impactful mobile launches. Leveraging its expertise in influencer-driven campaigns, the agency led the unveiling of the Samsung S25 Ultra, delivering record-breaking engagement and brand visibility.

Opraahfx aligned the launch event’s strategy, ideated an impactful influencer-led campaign by bringing over 60 top content creators, namely Nancy Tyagi, Abhishek Malhan, Sourav Joshi, Sukriti, Yuvraj Dua, and many more. The campaign achieved a staggering reach of over 200M, solidifying Opraahfx’s reputation for high-impact brand collaborations.

“Executing a campaign of this scale within such a tight timeline is a testament to Opraahfx’s expertise in delivering powerful, result-driven influencer marketing strategies,” said Pranav Panpalia, Founder of OpraahFx.

“The Samsung S25 Ultra launch exemplifies how influencer-led campaigns can drive unmatched engagement, brand visibility, instill credibility and trust. We remain committed to setting new industry standards and pushing boundaries in this space.” Pranav added.

With the rapid expansion of the creator economy, fueled by diverse digital platforms, the industry has seen a surge in tech-savvy individuals and the growing influence of gamers. As a result, influencer marketing has become a crucial strategy for tech brands like Samsung, enabling them to drive deeper engagement, build trust, and connect with their audiences in more authentic and impactful ways.

Having worked with national and global brands like Voot, LAVA, Call of Duty, Netflix, and others, Opraahfx continues to bridge the gap between brands and digital creators, redefining how brands connect with audiences.

With a relentless focus on innovation, execution speed, and strategic collaborations, Opraahfx is shaping the future of influencer marketing, one groundbreaking campaign at a time.

Former Indian cricket star Robin Uthappa will be the face of the inaugural SOG Grandmasters Series’ South 1 Zonal Finals, an initiative of the Skillhub Online Games Federation (SOGF), scheduled for December 18-19 at the Sheraton Grand in Whitefield, Bengaluru. Along with Uthappa’s strong star power and overwhelming response through their registrations for the online qualifiers of the southern zone championship, the tournament will celebrate exceptional talents and unearth mind sports athletes and promote excellence nationwide.