(Tennis news) India’s leading multinational automobile manufacturer Tata Motors has extended its partnership as title sponsor of Tata Open Maharashtra for the fourth consecutive year. The tournament is set to be held from January 31st to February 6th 2022 at the Balewadi Stadium. The tournament is South Asia’s only ATP and India’s oldest sporting international event.
Commenting on the association, Mr. Rajan Amba, Vice President, Sales, Marketing and Customer Service, Passenger Vehicles, Tata Motors, said, “India has a great sporting culture and we, at Tata Motors, always believed in making our country a sporting powerhouse with the support we can offer. We are elated to be back for the fourth consecutive year as the title sponsor for Tata Open Maharashtra.
“We are celebrating the second anniversary of Tata Altroz, which has set the gold standard as India’s safest hatchback and we look to focus our engagements for it during the tournament. Tata Altroz, much like the athletes in this tournament, has won the hearts of millions of Indians and continues to delight everyone with its premium offerings. We are confident to drive tremendous value from this association and hope to share the joy of watching some great tennis as always through this tournament.”
The IMG owned tournament which is organized by the Maharashtra State Lawn Tennis Association and licensed by Rise World was supported by Tata between 2002 to 2004 when it was held in Chennai. The Tata Group then offered to support the event in 2018 when it shifted to Pune and the partnership has grown stronger since then.
“The tournament has always attracted top players each year and boasts of a history of completing 25 years of World class tennis organized, played and followed in India by tennis fans. We are delighted that Tata Motors have extended their support for this tournament since it was shifted to Pune in 2018. The tournament and the Tata Group share a rich legacy and we are extremely grateful for their continued involvement and being part of this journey,” said Prashant Sutar, Tournament Director of Tata Open Maharashtra.
Nine players from the top 100 will be competing in the tournament this year headlined by World No.15, Russian Aslan Karatsev who was adjudged the ATP’s Most Improved Player of the Year in 2021 and won the Sydney Tennis Classic recently after defeating Andy Murray. With regards to Indians participating in the tournament, Yuki Bhambri (singles) , Rohan Bopanna and Ramkumar Ramanathan (doubles) have secured direct entry. The tournament will be returning after a one year break due to the COVID-19 pandemic and the qualifying rounds will be scheduled from January 30th and 31st while the main draw will begin from February 1st.
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